Marketing Assistant

Marketing Assistant (Req. ID# 008-12-13)

Company:  Young People’s Chorus of New York City
Location:  Manhattan, NY
Status:  Full time
Work Experience: 2-5 years experience in a fast-paced marketing team
Career Level: Experienced (non-manager) level

 The Young People’s Chorus of New York City (YPC) is a world renowned and award winning choir specializing in after-school music education program for young people in New York City’s five boroughs.  YPC’s mission is to provide children of diverse backgrounds with a creative outlet that encourages personal growth and artistic expression.

 Position Overview 
YPC has been extremely successful, well received and has grown significantly.  The organization has an immediate requirement for a Marketing Assistant with strong writing skills.  This individual will be responsible for supporting the Artistic Director in the development and implementation of marketing plans & strategies. They will also provide support in the development, production, approval, and evaluation of marketing materials, including: collateral materials, presentations, events, advertising, and plan-specific programs. This position has an opportunity for managerial growth.

 
General Position Responsibilities

Operational Specifics:

• Assist Artistic Director with all marketing functions to include planning, implementation and review of all promotional activities, marketing events & media/public relation activities.
• Use creativity and energy to roll-out marketing initiatives in order broaden the target audiences.
• Gather information from fan community and give an advise/feedback to the YPC team
• Conduct market research and convert information into intelligence as required.
• Contribute towards the development of marketing plans that positions YPC as a leader in the after-school music education program.
• Assist in media planning, promotion, image branding, creating direct mail promotions and special campaigns.
• Develop and implement YPC's web marketing program.
• Update YPC's website, including content development, maintenance of bulletin boards, etc.
• Create selected marketing materials using in-house desktop publishing programs.
• Copywriting, revision and proofreading
• Manage relationships with outside PR agency.  
  

 

Qualifications/Requirements:

Experience:

• Candidate must have an Bachelors degree in Marketing or Journalism.
• A minimum of 2 to 5 years marketing experience is required

 

Required Skills:

• MUST BE A GREAT WRITER
• Ability to write effective marketing copy.
• Familiarity with project management of marketing campaigns.
• Strong writing and editing skills.
• Strong computer skills: Microsoft Suite Word, Outlook, Excel, Access, PowerPoint & internet savvy a must 
• Enhanced graphic design skills utilizing desktop publishing programs: good working knowledge of Adobe Creative Suite, Microsoft Front Page, Photoshop and Macromedia Dreamweaver & Flash

 

Core Competency Requirements

• Solid integrity and devotion to team efforts
• Ability to multi task and exceptional organizational skills
• Pro-active approach, flexibility, and positive attitude extremely important
• Ability to learn new procedures on the job without formal training
• Excellent interpersonal skills and attention to detail required.
• Demonstrated ability to meet deadlines and quality expectations, willingness to push limits of existing abilities of the department to meet changing needs
• Ability to work calmly within a high-pressure and fast-paced environment

 

Desired:

• Have sensitivity to and understanding of the diverse academic socioeconomic, cultural, disability and ethnic backgrounds of students.
• Pro-active and creative in seeking out solutions to challenges that arise with each project.

 

Compensation:

The YPC offers an attractive compensation package, which includes a competitive salary and an excellent benefit package.

To Apply:  
Please send your cover letter, writing samples and resume to: 

careers@ypc.org
Careers at YPC
The Young People’s Chorus of New York City
1395 Lexington Avenue
New York, NY 10128 

For additional information on the YPC organization visit: www.ypc.org